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美国快餐行业7月客流表现 - 外卖持续强劲
与去年同期相比,美国快餐行业7月:
1. 外卖渠道的客流量增长了 16.4%,显示出显著的增长。
外卖渠道在当前快餐市场中正扮演着越来越重要的角色。成为快餐行业增长的关键动力。
2. 外带的客流增长也相对强劲,达到了 9.8%。
3. 堂吃客流量增长了 7.3%,相比外卖和外带,增速相对较低。这可能与消费者就餐习惯的改变有关,越来越多的人倾向于在家中或办公室用餐。不排除与如今高昂的小费有关。
4. 得来速客流量则出现了 -10.6% 的下降,这一传统的快餐购买方式可能正在失去部分市场份额。
原因可能是由于外卖和外带的便捷性增加,消费者有着更多方便的选择。
外卖的强劲表现不仅对餐厅的营收增长至关重要,也将成为未来市场竞争的关键因素。
北美餐饮通发现许多餐馆电脑公司也看准了这一趋势,近期纷纷推出了整合第三方外卖平台的功能。好的系统通常会使餐馆更加高效地管理外卖订单,餐饮业本应对新科技持开放态度,以便抓住增长机会。但与此同时也要认准大公司的产品和服务,售后有保障。
关于什么是好的第三方外卖平台整合系统?如何挑选合适的POS,欢迎参考我们这篇科普博客:
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